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Business Development Strategies

Business Development Strategies
6 August 2024
10:00 - 10:45


This session offers a 45-minute interactive roundtable discussion designed for recruitment leaders to delve into the essential components of successful recruitment business development strategies. Explore how these strategies align with your social media and marketing plans, and discover strategies to enhance ROI from your sales efforts.

Suitable for 

Directors and Owners of recruitment businesses (sessions available for both TRN members and non-members).

About this session

The challenges of the Covid era have underscored the critical need for strategic business development. It’s about implementing a well-thought-out strategy that not only attracts new business but also fosters customer loyalty and expands your market reach.

Key Discussion Points:

  • An introduction to Operation Phoenix (a recruitment BD operating model)
  • How to link social media, marketing and sales
  • How to measure marketing outputs
  • The elements of a great BD strategy
  • Automation and Outsourcing
  • Customer Heatmaps and growing key accounts
Join the event

About the speaker

James Osborne