If you’ve ever felt overwhelmed by the mountains of data in your recruitment business, you're certainly not alone. Many small to medium-sized recruitment business leaders juggle day-to-day operations while trying to become more data-driven, which can seem like a daunting task. That's why we've partnered with Hopton Analytics, a leading provider of data solutions, to ensure our members have access to the tools and insights they need to transform their data into a strategic advantage.
This partnership offers powerful solutions designed to help recruitment businesses integrate and make sense of their data—whether it’s improving candidate sourcing, client engagement, or operational efficiency.
Through Hopton Analytics, TRN members can access cutting-edge data tools, including Power BI workshops and industry-specific solutions, to take their businesses to the next level.
Why Data Matters (More Than Ever)
Running a recruitment business is all about making the right decisions and executing strategies effectively.
As TRN co-founder Gordon Stoddart often says, "There are two things you’ve got to get right: making the right decisions and executing them well." And both of those hinge on your ability to leverage data!
In a recent discussion with Simon Devine, founder of Hopton Analytics, we explored how data-led businesses are simply more agile, profitable, and productive.
You’ve got platforms full of data—whether it’s CRM systems, finance tools, or Excel sheets. The challenge is turning that raw data into actionable insights that push your business forward," Simon explained. "And that’s exactly where Hopton Analytics comes in.
Making Data Work for You
Hopton Analytics is not just about numbers; it’s about giving recruitment leaders the ability to make smarter decisions with the data they already have. Imagine being able to quickly spot trends in consultant performance, understand client engagement patterns, or even predict when a consultant might be on the verge of leaving—all from a single, easy-to-use dashboard. It’s a real game-changer.
Take Power BI, for example. One of our TRN members, Conspicuous Recruitment, worked with Hopton Analytics to integrate Power BI into their daily operations. This gave their consultants visibility into key performance metrics, such as CV sends, interview rates, and placements, displayed on a rolling nine-month dashboard. Not only did this save time, but it also empowered their team to own their data and improve their performance.
And the results speak for themselves:
- 21% reduction in time to fill roles
- 64% improvement in team performance
- 90% reduction in time spent on report production
- 100% increase in data visibility for the team
As Rob Wachman, Director at Conspicuous Recruitment, shared:
“Hopton Analytics did a fantastic job with our Power BI reporting pack. For us, it’s about having sight of the data to help us make key business decisions and allow the consultants to take ownership of their own metrics. Would we recommend Hopton? Absolutely, yes!”
Simon also highlighted how crucial data is for driving efficiency: “Data-driven businesses move quicker and make better decisions. It’s not just about gathering the data—it’s about removing friction from the process so your team can take action and make improvements in real time.”
The Power of Simplicity
One of the most exciting aspects of our partnership is how accessible these solutions are. You don’t need to be a data scientist to make sense of your business data. Whether you're looking at recruitment finance, client data, or consultant performance, Hopton Analytics provides simple, intuitive dashboards that make it easy to identify trends and make informed decisions.
Simon shared an insightful example from his experience as an operations director: “I wanted to know, at any given time, what was happening at a consultant, team, and company level. By implementing Power BI, I could see everything—CV sends, interviews, placements—all in one place. This allowed us to not only improve performance but also spot potential issues before they became major problems.”
Special Offer for TRN Members: Power BI & Data Clinic
As part of our partnership, TRN members have access to exclusive offers with Hopton Analytics. Members can book a free 15-minute slot with the Hopton Analytics team through the Power BI & Data Clinic to unlock the full potential of their recruitment data.
To find out more, simply check in with your membership support executive for details on how you can make the most of these cutting-edge data solutions.
Ready to Explore?
If you’re looking to get a handle on your business data and make more informed decisions, Hopton Analytics is here to help. From tailored Power BI workshops to bespoke recruitment solutions, they’ve got the tools to take your recruitment business from data chaos to data-driven success. Don’t wait—start unlocking the full potential of your business data today.
For more information, visit Hopton Analytics here.
