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Rethinking Business Development: Is Your Strategy Holding You Back?

After a shaky 2025, it’s time to stop letting the market dictate your next move. In this webinar, James Osborne shares how recruitment agencies can evolve their business development strategies to drive real growth in 2026. Discover why traditional approaches are falling flat, what high-performing agencies are doing differently, and how to build a strategy that leads with value, not just service.

Online

Tue, 13 January: 10:00 - 10:45

Waiting for the market to bounce back is a setback, not a strategy.

Your market has changed. Buyer behaviour has shifted. Yet many agencies are still relying on outdated playbooks, costing them growth, confidence, and control.

Join James Osborne for a focused, insight-packed session designed to help recruitment leaders rethink how they sell, engage, and create value in a fast-changing market. You’ll walk away with practical strategies to reset your BD approach, strengthen client relationships, and drive meaningful growth heading into 2026.

What You’ll Learn:

  • Why traditional BD tactics are stalling and how growth-focused agencies are adapting
  • How to sell strategically by moving from “recruitment as a service” to true value-led partnerships
  • How to build a resilient, insight-driven BD model that performs even when the market slows

Expect insights inspired by TRN’s latest research, including:

  • The rise of insight-led selling and advisory-first partnerships
  • How high-performing agencies are reframing BD to create demand, not chase it
  • Why confidence, clarity, and consistency are the most valuable BD currencies in 2026

Don’t wait for the market to bounce back. Build your own momentum.
Register now and learn how to design a BD model that puts you back in control of growth.

About the speakers

speaker
James Osborne

Co-Founder, TRN

Speaker