The Consultancy Model: Moving Beyond Transactional Recruitment
n this session, TRN’s Gordon Stoddart explores how moving from a transactional approach to a consultancy model can strengthen client relationships, sharpen your market positioning, and create more predictable growth. Learn how focusing your expertise and delivering strategic value can transform the way clients engage with your business.
Online
Wed, 1 April: 11:00 - 11:30
Many recruitment agencies try to be everything to everyone. The result is diluted messaging, inconsistent pipelines, and a significant amount of wasted business development effort.
In today’s competitive recruitment landscape, simply filling roles is no longer enough. Clients increasingly expect recruiters to bring insight, expertise, and strategic thinking to the table. Agencies that position themselves as consultative partners rather than transactional suppliers are the ones that build stronger relationships, win higher-value work, and create more predictable growth.
In this session, TRN’s Gordon Stoddart will explore what the consultancy model really looks like in practice and why it is becoming essential for recruitment businesses that want to stand out. You’ll learn how focusing your positioning, defining your expertise, and delivering more strategic value can transform both your client relationships and your business development results.
We’ll explore:
- Why trying to serve everyone weakens your market position and business development effectiveness
- How a consultancy mindset changes the way clients perceive and engage with your business
- Practical ways to define and communicate your niche, expertise, and value proposition
- How consultative conversations lead to stronger client partnerships and better-quality mandates
- The operational and behavioural shifts required to move from supplier to trusted advisor
This session is designed to move beyond theory. You’ll leave with practical ideas and clear strategies for repositioning your recruitment business, strengthening client relationships, and building a more focused and sustainable pipeline.
If you want to move beyond transactional recruitment and start operating as a true consultancy, this session will show you how.
About the speakers
Gordon Stoddart
Co-Founder, TRN
Speaker
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